The modern consumer wants more personalized, one-on-one connection in almost every area, whether retail, banking, e-commerce, or any other consumer-focused industry. Impactful conversations can translate into improved customer engagement, better customer relations and greater conversions. And a conversational approach to business aims to tackle just that. This rise in conversational approach brings an opportunity to embrace messaging to stay close to consumers throughout the customer journey.
WhatsApp, in partnership with Times Network, brings 'Let's Talk Growth' to discuss how businesses can utilize messaging to complement their existing strategy to drive engagement and customer satisfaction.
of online adults prefer one-on-one communication with businesses
of online adults opt for messaging to communicate with businesses
in-app messages open rate, helping businesses provide value to the customers
How Conversational Business Can You Help You Get and Stay Closer to Customers
Learn how conversations can help increase conversions.
The $260 Billion Dollar Friction Problem Many Companies Don’t Know They Have
Discover how to relieve buyer friction for an efficient shopping experience.
Managing customer conversations at scale with WhatsApp Business Platform
Study this book to find the benefits of WhatsApp business platform and scale your business.
Multi-Product Messages - Bridging the Gap between Business and Customer with Personalized Product Lists
Increase customer experience with personalized product lists and drive sales
Delivering compelling conversational flows from placing orders to customer support
Reaching out to customers with business-initiated messages across the buyer journey
Making it easy for commuters to purchase tickets and recharge metro travel passes
Leveraging the API to make promotions feel more personal with rich media and more
Driving sales with two-way conversations that engage across the customer journey
The study developed by Forrester Research evaluates the business impact and ROIs mid-to-large retail and e-commerce businesses are realising using Meta Business Messaging API for customer care.